2020 solar investments in Tanzania, Nigeria, Malawi & Kenya through Swedish crowd-funding platform Trine

During the year’s first four months, I’ve expanded my investments in solar energy in Tanzania, Nigeria, Malawi & Kenya through Swedish crowd-funding platform Trine.

You can read more about Trine in this previous blog post:
Cleantech investments: Abundance Investment & solar farm in Rwanda


Greenligt Lanet 10, Tanzania

“Greenlight Planet is one of the leading providers of off-grid solar products in the world. Since 2009 Greenlight Planet has distributed its Sun King™ solar products to 10 million households, used by over 40 million people.

This loan will reach an estimated 41 000 people with access to clean electricity while avoiding about 9 500 CO2 tons emissions.” (source: Trine)

Yellow 3, Malawi

“This third loan to Yellow finances close to 5 000 solar home systems, targeting the rural population of Malawi. These system are expected to reach over 20 000 people with clean energy and estimated to reduce 4 700 tons of CO2 during its lifetime.

The national grid consists mostly of irregular supply of hydropower as the country is facing frequent droughts and low water levels.”

Daystar Power 12, Nigeria

“Companies like Daystar Power are accelerating the adoption of solar energy through the commercial & industrial (C&I) segment in West Africa. When businesses get access to reliable, affordable and clean electricity that enables economic growth and increased employment.”


Greenlight Planet 9, Kenya

“Greenlight Planet is one of the leading providers of off-grid solar products in the world. Since 2009 Greenlight Planet has distributed its Sun King™ solar products to 10 million households, used by over 40 million people.

This loan will finances systems that provide an estimated 26 100 people with access to electricity while avoiding 6 000 CO2 tons emissions. The impact numbers are based on a conservative calculation, which you can read more about here . This particular loan will be focused on the Kenyan market.”

Azuri 4, Kenya

“Azuri is one of the pioneering solar home system (SHS) companies in Africa and was founded in 2012. They are currently leveraging focused in-house R&D with contracted manufacturers and outsourced distribution partners in an effort to optimize efficiency in each stage of the supply chain.”

Daystar Power 11, Nigeria

“Through Daystar Power, Trine are financing the installation of solar systems in West Africa for commercial and industrial customers. The installation of solar systems drastically reduces dependence on expensive diesel generators and other polluting sources of power by providing an affordable and reliable energy source. In most cases, the solar system still needs to be complemented with a new, much smaller, generator in order to provide energy on those days when solar just isn’t enough.”

Country & partner distrobution per 1 March 2020

Solar partner distribution

Country distribution


Overview of projects by 1 March 2020


Want to hook up – check my Linkedin profile here: Kasper Bergholt @ Linkedin

Vellivs investeringer i olie, kul, tjæresand med mere – Vil du være med til at flytte 3,8 milliarder over til grønne investeringer


Velliv, Danmarks tredjestørste pensionsselskab, har 3,8 milliarder kroner investeret i kontroversielle selskaber: 900 millioner i kul, 644 millioner i olie og gas, 118 millioner i tjæresand og så videre.

Det vil Felix min gode kollega, en mand med et varmt hjerte & en superskarp hjerne — gøre noget ved!

Men han har brug for din hjælp!

Læs hvordan her: Velliv Pension – Stem for klimaet!

Velliv, Pension, investeringer i olie, kul og gs
3,8 milliarder kan flyttes fra kontroversielle investeringer over i bæredygtige, klimavenlige virksomheder.


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2020 solar investments in Tanzania, Nigeria, Malawi & Kenya through Swedish crowd-funding platform Trine

Join Trine – January 2020 stats / loan progress

Daystar Power 9, Nigeria

Status: Waiting to receive impact data

Daystar Power 7, Ghana

people with solar energy
28 tons CO2 reduced
13 solar systems installed

SolarHome 4, Myanmar

30195 people with solar energy
1443 tons CO2 reduced
6039 solar systems installed

Kingo 2, Guatemala

19925 people with solar energy
920 tons CO2 reduced
3985 solar systems installed

Daystar Power 5, Nigeria

people with solar energy
67 tons CO2 reduced
9 solar systems installed

More information

Clean energy / CleanTech 2018: List of crowdfunding platforms


2020 solar investments in Tanzania, Nigeria, Malawi & Kenya through Swedish crowd-funding platform Trine


Slå mobile apps fra på Google Ads | How to Exclude Mobile Apps in Google Ads

English version below…
I august 2018 ændrede Google på targetingmulighederne via AdWords. Tidligere kunne man slå visninger af displayannoncer i apps fra – en ting, der kan dræne budget hurtigt og lede til en masse junktrafik, hvis der køres med retargetingsegmenter (eller det er i hvert fald min opfattelse).

Frem til og med august 2018 kunne det gøres ved at tilføje ‘adsenseformobileapps.com’ under ‘placements‘. Fra og med august 2018 kan det kun gøres via Ads Editor.

En god guide her:
How to Exclude 141 Mobile App Categories in Google Ads (the Easy Way)

ENGLISH: How to Exclude Mobile Apps in Google Ads
I August 2018 Google changed the targeting options for GDN. Up until then, it was easily possible to turn of showing ads in mobileapps with a few clicks. Specifying ‘adsenseformobileapps.com’ under ‘placements’ did the trick.

From an advertiser’s perspective not being able to control placements in this way, is extremely problematic, especially if one runs broad retargeting campaigns. From Google’s perspective it makes sense, however, to monetize a lot for surplus inventory in their network pool (at least I assume so).

Se også: Optimering af Google Grants-konto

SolarHome, Myanmar

Illustration: Solar farm. Copryright: Join Trine.

Join Trine launched a new solar project yesterday through a new partner,  SolarHome which operates in Myanmar. Most of Join Trine’s investment offerings thus far have been on the African continent.

The project aims at raising €350,000 which is estimated to enable 16,000 people to get access to solar energy and replace the hazardous alternative, kerozene. The reduction of CO2 emissions will be in the 3,000 tons range.

I’ve added SolarHome to my small portfolio of Join Trine projects.

Read more about the project here.

Related posts
November’s cleantech investments: Equity in Abundance Investment & solar farm in Rwanda


Clean energy / CleanTech 2018: List of crowdfunding platforms

Crowdfunding turns excited investors into powerful advocates, potential customers, and happy beta testers. Combined, VCs and the crowd offer entrepreneurs a potent platform to begin their business. Simon Cook, CEO of Draper Esprit.

1 – Join Trine, crowdfunded solar energy projects

The first crowdfuding platform within the cleantech / clean energy space I came across is Join Trine. A Swedish platform founded in 2014. Join Trine specializes in solar energy (off-grid) in a range of African countries. The total amount raised & invested by November 2018 is $11,390,840.

I’ve placed three minor investment in three solar construction projects in Kenya & Rwanda to spread out the risc.

Also see: 2020 solar investments in Tanzania, Nigeria, Malawi & Kenya

2 – Abundance Investments, crowdfunded clean energy

Founded in 2009 and open for the public since 2012 with a strong focus in ethically and beneficial investments in green energy of different types (solar energy, floating tidal stream turbines, wind mills and housing projects.

More information:
November’s cleantech investments: Equity in Abundance Investment & solar farm in Rwanda

Crowdfunding & millenials

I stumbled upon an interview with Join Trines CEO Sam Manaberi in CEO Today here, describing his experiences from German and American companies (Bosch International) and his view of the future for Trine & crowdfunding in general:

“Fortunately for us, we have also seen a significant rise in Millennials wanting to invest manageable portions of their disposable income in ways that also have a positive impact on society. This attitude to investing is not exclusive to Swedish Millennials, but something that is happening globally. With Millennials surpassing Baby Boomers as the largest generation in several countries, including the US, this group of consumers has naturally contributed to the rising trend of ethical investing.”

According to an analysis by Deloitte Millenials, which are losely defined as being born after the early 1980’s, are expected to  have an accumulatted net weorh of around $19 go 24 trillion by 2020 – which equals huge business opportunities.

Crowdfunding – example of return rates

According to Seedrs’ annual report (published August 2018):

“The non-tax-adjusted internal rate of return (IRR) of the whole
platform, which means the annualised performance (net of fees),
as of 18 May 2018, of a hypothetical portfolio that included all 577
deals, was 12.02% on a Fixed Percentage basis and 10.05% on a
Fixed Amount basis.”

November’s cleantech investments: Equity in Abundance Investment & solar farm in Rwanda

Syndicated to Linkedin: Cleantech investments

Solar farm (off-grid) in Rwanda through Join Trine

In October, I made two crowdsourcing investments in the cleantech / sustainable investment space. The first one is Join Trine which closed a new round this month with a new solar energy project in Rwanda.

2008 investors have raised €1,000,000 with an expected annual nominal investment rate of 6.75% for investments under €1,000 and 8.75% for investment higher than €1,000.

The project has – in one way or the other – an impact on 10 out of the 17 SDG’s (sustainable development goals). The proect is fully funded, and thus clused for new investments. The loan’s payback horizon is 42 months.

Graph showing payback rate and payback period. Source: Join Trine.

‘Meta-investment’ in British crowdfuding platform Abundance Investment through Seedr.

My first investment on Seedr was an equity investment in British Abundance Investment. Abudance Investment (founded 2009) has raised £79 million since its inception in 2012 covering 32 projects with £12 million paid out in returns. Abunadnce Investment operates within the following sectors: Ocean energy, Geothermal energy, wind energy, solar farms, renewables bonds & future energy projects.

Examples of investments closed in 2016, 2017 & 2018:

United Downs Geothermal
Atlantis Ocean Energy
Upper Pitforthie Windgen
Swindon Chapel Farm Solar

Solar energy project illustration from Abudance Investment. Source: Abundance Investment.

Abundance is helping build a more democratic and open financial system that gives people control over their money and how it’s invested. We want everyone to be able to take part in the transition to a better world and share in the financial benefits from doing so, be that through their investments, their ISA, or as a shareholder. (source)

Equity & ROI & Abudance
Equity share & expected return on investment: 4-15% per annum (gross); equity offered: 6.76%. All projects so far are tech-heavy / industrial, which I see as a great plus in comparison to the mixed projects (including a lot of ICO & pseudo AI stuff at e.g. Wefunder, in addition to being authorized and regulated by British Finalcialn Conduct Autority

Share type, dilution & preferential rights

A number of invenstors and potential investors have had access to asking questions to the Abudance team during the crowdfunding round. A question that often crops is the type of share (voting right), potential of dilution in regards to future rounds and, lastly, preferential rights.

Quoted here is Louise Wilson from Abudance Investment (quoted from forum post on Seedrs.com on November 21st. Comments can only be read by people who have signed up on the platform (no investment necessary though):

Abundance has only one class of shares all of which have voting rights (one vote per share) and all the shares have what are called pre-emption rights which protect you from owning a smaller percentage of the company than you started with (being diluted). If we look to raise capital for the business in the future, you will be offered the chance to subscribe for shares in order to maintain your current percentage ahead of any new investors (ie you have the right pre-empt them).

If the price of the individual shares is going up, then the value of your holding has gone up whether or not you can or want to buy more shares. The ‘problem’ would only come if the shares were being issued at a price below where you bought yours. If you don’t buy shares in that circumstance, both the value of your holding goes down and the proportion of the company you own goes down by a larger proportion.

Words of warning

Crowdfunding is considered high risk – and above text is not a recommendation by any means, just a description of two possibilites of investment within the cleantech / sustainability / impact investment range.

Also see: Clean energy / 2020 solar investments in Tanzania, Nigeria, Malawi & Kenya through Swedish crowd-funding platform TrineCleanTech 2018: List of crowdfunding platforms